There are several ways to boost brand recognition and drive sales. One of the most effective methods is to optimize web pages for search engines. These secret techniques are often referred to as SEO, or search engine optimization. To achieve the best results, all aspects of your company must be optimized for search engines. Here are some examples of digital marketing strategies. But first, what is SEO? What is the best way to use this secret technique? How do you implement it in your business?